Supply chain disruptions are no longer “unexpected events.” They are a structural feature of the global economy. What still surprises many organizations is how unprepared their response is when disruption actually hits. A supply chain crisis response plan is not about predicting the next crisis. It’s about designing: ✅ • clear decision rights ✅ • early warning mechanisms ✅ • scenario-based response playbooks ✅ • communication protocols ✅ • and post-crisis learning systems In our latest video, I