Marketing Week’s weekly round-up of the technology stories that impact the marketing sector: from AI to martech, regulation ...
Ads from Nike, Lacoste and Superdry have been banned as the ASA escalates its crackdown on potentially “misleading” ...
Having bought the now-shuttered Luxe Collective, Fashionphile is using social media, community building and IRL experiences ...
The brand wants to drive relevance of the frozen category to a new generation as well as reaffirming the “icon status” of ...
What does a high-performing marketing team look like to you? My strongest example is spearheading Deliveroo’s international ...
Kantar’s festive ad ranking finds repeat ads from Cadbury and Coke are performing strongly, with Asda the only brand in the ...
Opinions of economic prospects are reflected in how CMOs reckon their budgets will change in the coming year, with two in ...
Ryanair has axed its ‘Prime’ membership programme after eight months, saying the trial cost more than it generated. The ...
Marketing Week has selected the top marketing initiatives of the year and now it’s time to vote for your favourite.
Channel 4 has appointed former Deliveroo global brand director Lisa Nash as its new director of brand and content marketing.
Marketers explain why prioritising critical thinking, learning to listen and beefing up your business acumen is the route to greater strategic influence.
Part two of Aldi’s festive trilogy, detailing Kevin the Carrot’s chaotic stag do, has overtaken Sainsbury’s ‘The Unexpected ...