The individual brands' logos were eventually dropped, leaving only the four rings. With the blue in its logo, Volkswagen wants to convey the values that German cars have become known for ...

A car's logo is its face to the world ... The official BMW explanation is that the blue represents the BMW brand, the red ...

The bright blue colour dates back to when racing teams were yet to discover the lucrative world of sponsorship and advertising. Instead of brand logos, cars carried their national racing colour.