An analysis of Activision’s marketing tactics for Modern Warfare, exploring why their approach is considered clever despite ...

Pay rises, AI regulation, and layoff protection: what Activision Blizzard's newly unionised employees want from Microsoft.

Activision is a controversial publisher, but it has released some of the most iconic games in the medium. Here are the 10 ...

Black Ops 7 took the stage at the Gamescom Opening Night Live event today, but that was just a quick campaign teaser and ...

Activision has confirmed that Black Ops 6 content will carry forward to Black Ops 7, but there are some exceptions.

Activision, like numerous other game developers, utilizes AI technologies to create its games, including entries in the Call ...

Overwatch's Season 18 update has the community abuzz, with big changes to Stadium Mode and the Perks system on the horizon.

According to sources who wished to remain anonymous as they couldn’t talk about the game’s plans, Black Ops 7’s hotly rumored ...

The Black Ops 7 beta will be free for everyone, but it will have an early access period beginning on October 2nd that is ...

The Microsoft-Activision case is a vertical merger, however, where the companies operate in the same industry but provide different services. That can make it harder to predict what concessions ...

Call of Duty Warzone Mobile, on the other hand, is developed entirely in-house at Activision, and so the company gets a bigger slice of the revenue pie every time a player drops cash on a battle pass.

Activision, however, has insisted Black Ops 7 “delivers the full Call of Duty package for our players.” The expectation is Infinity Ward will return with a new Modern Warfare game in 2026 ...