Days ago, most of the OPDP staff and leadership were among the thousands of workers laid off by HHS Secretary Robert F.

By integrating zero-party data into ads, pharma and healthcare brands can revolutionise how they engage with patients, driving both awareness and meaningful action. The real challenge starts with ...

As Robert F. Kennedy Jr. settles into his role as President Donald Trump’s health secretary, one major promise he’s made is ...

New research suggests that limiting the pharmaceutical industry’s direct-to-consumer advertising could save more money than previously thought.

It has published a joint Enforcement Notice with the Medicines and Healthcare products Regulatory Agency (MHRA) and General ...

Currently, the United States and New Zealand are the only two countries in the world that allow such advertisements. But ...

TALK TO YOUR DOCTOR ABOUT PHARMA ADS — If you believed everything you read on social media, you’d think HHS Secretary Robert F. Kennedy Jr. had issued a sweeping proclamation Monday morning to ...

Conservatives should oppose the idea of censoring pharmaceutical advertising on television. It is fundamentally a First Amendment issue. In 2012, the Second Circuit Court of Appeals ruled in ...

Kennedy Jr. alike were elated when an X post on Monday claimed the Health and Human Services (HHS) secretary planned to ban pharmaceutical ads from television. But Kennedy made no such ...

As Robert F. Kennedy Jr. settles into his role as President Donald Trump’s health secretary, one major promise he’s made is still on table - banning pharmaceutical ads. Kennedy has been a ...