When Jovana Popovic arrived in Portland, Oregon to participate in the 2025 Nike Hoop Summit in April, the 17-year-old Serbian guard didn’t make an immediate impression. The Nike Hoop Summit is one of ...

Women’s sports are growing fast. More people are watching, and more companies are signing big deals with athletes. Tennis ...

The list of highest paid Black women athletes in 2025 is officially here.

The BYU women’s volleyball program has had some outstanding freshmen over the years, but Suli Davis is in a class by herself.

In March 2019, in response to the news that players from the U.S. women’s national soccer team had filed a ...

Find the latest Brands That Matter 2025 news from Fast company. See related business and technology articles, photos, ...

A day before the Formula One Las Vegas Grand Prix, fans gathered to discuss the challenges for women in motorsport.

Future Market Insights, Inc. (FMI) is an ESOMAR-certified, ISO 9001:2015 market research and consulting organization, trusted ...

Curry's deal with Under Armour catapulted him to the top of highest earners in all of sports. His initial deal with the company in 2013 was valued at a reported $4 million a year, and subsequent Under ...

UConn star Sarah Strong is now a Jordan Brand athlete after the reigning NCAA basketball champ signed an NIL deal with the Nike subsidiary.

One sore point for Curry was the attempt last year to recruit Caitlin Clark to join his brand, according to people familiar with the matter. He and the company pursued the phenom, but Under Armour's ...

JuJu Watkins has sparked consumer frenzy with her second player-exclusive Nike G.T. Cut 3 “JuJu Watkins” colorway, which sold out at retail and is listed at an average resale price of $325. The star ...