Kanye West went off on a scathing social media rant against Adidas accusing the company of influencing the Google algorithm to negatively impact his shoe sales

Adidas responded after Kanye West blasted the sportswear giant in a scathing Instagram rant over his Yeezy brand.

Kanye West, now known as Ye, demanded action and Adidas didn’t hesitate to deliver. On Tuesday, the rapper criticized the iconic sportswear brand in a lengthy Instagram post, accusing Adidas of continuing to profit from his Yeezy designs despite the partnership having ended long ago.