Among the notable campaigns for March 19: a fashion retailer’s live banner ads, Under Armour’s March Madness campaign and ...

The brand is extending its “Best Coke Ever?” platform with an effort spanning TV, out-of-home, experiential and a Coke Zero Sugar Thirsty Fan Cam.

Elevate your brand's visibility with ingenious hanging mobile advertising concepts that capture attention in South Africa.

At a roundtable chat at CTV Connect in New York City on Thursday, ad executives outlined where AI fits into their workflows ...

Clockwise from l.: Kern Schireson, chairman-CEO, Known; Peyton Sutton, (far left in photo) president, Terri & Sandy; Rapper ...

Pratik Thakar, head of generative AI for The Coca-Cola Company, explains how the beverage giant is applying the tech ...

Warren Buffett is one of the most successful investors the world has known. Additionally, he is arguably one of the strongest ...

The rivalry took center stage with a full-page newspaper ad, where PepsiCo cleverly flipped the script, aiming to capture consumer attention with a direct challenge to Coca-Cola’s messaging. Notably, ...

The advertising war between PepsiCo India and Coca-Cola India, the two American-origin carbonated beverage brands, has made a comeback after Pepsi released its ‘Any Time’ campaign in response to ...

Gum Arabic, essential in products like Coca-Cola and M&M's, is being trafficked from rebel-held Sudanese regions, complicating supply chains for Western companies. Sudan provides 80 per cent of ...

Launched with a splashy full-page print ad in The Times of India, Pepsi’s latest move cleverly positions itself as the all-day refreshment king, in contrast to Coke’s game-time focus.

After browsing the museums, visit Cartersville’s historic downtown and take a selfie in front of the first painted wall ad for Coca-Cola." This recognition is a testament to Cartersville's unique ...