The Coca-Cola 600 is one of the four crown jewel events on the NASCAR schedule. Here's why it is and what the event means beyond the race.

Coca-Cola has launched its new “Classic” campaign, celebrating the brand’s presence in some of the world’s most beloved books. Developed by WPP Open X, "Classic" highlights the brand’s ...

When Coca-Cola fully took control of BodyArmor in 2021 in a $5.6 billion deal, the company announced it had a goal of it “becoming the #1 global sports drink” and toppling PepsiCo’s Gatorade ...

Coca-Cola has played with its vintage-style script logo in new and surprising ways recently, like in a 2024 campaign from VML and WPP Open X that used authentic but unauthorized hand-drawn ...

The brand's ingenious new 'Classics' ad sees the brand highlighting instances of its name appearing in classic books, by replacing the words 'Coke' or 'Coca-Cola' with the logo itself.

Coca-Cola’s latest campaign, ‘Classic,’ takes an unusually understated approach for a brand of its scale. Rather than chasing interactivity or AI-driven engagement, the campaign draws ...

Coca-Cola is reviving its iconic “Share a Coke” campaign for the first time in over a decade -- this time targeting a younger audience.

While there aren't many brands that can get away with 'debranding' their ads, we've seen a few such as McDonald's try ditching their logo in recent months. But perhaps the most famous example ...

Coca-Cola is bringing back its famous ‘Share a Coke’ campaign, hoping to introduce a new generation of consumers to the platform and offer digital experiences in addition to the personalised cans.

Instagram, LinkedIn, Twitter, Facebook, Youtube & Google News Follow our WhatsApp channel Published On: Jan 30, 2025 6:27 PM Tags Coca cola Mahakumbh regional marketing hindi logo ...

Early Origins: Pepsi Cola Hits the Market (1898 – 1905) It all began in the late 19th century when Caleb Bradham, a pharmacist in New Bern, North Carolina, started experimenting with flavour ...