Coca-Cola is reintroducing its iconic personalized bottle campaign, leveraging nostalgia and social media to expand its reach ...

March Madness is heating up, and so is Tampa’s fandom game. But all that cheering, chanting and bracket-busting buzz comes ...

The soda giant’s Red Tree Beverages subsidiary is making a bet that its vodka lemonade can help it grow a stronger foothold ...

From beverage giants to video game publishers, a wide array of brands have recently sought out fresh agency support. Ewan ...

In just over two years, Reliance Consumer has revived the 1980s cola brand and turned into a ₹1,000 crore business. But with ...

Here are some of UConn's unique brand partnerships, many of which relate to the women's and men's basketball teams.

If you're looking for great nonalcoholic drinks, then look no further. We've done many weeks of testing to bring you the best ...

For over a century, the Coca‑Cola Company’s secret formula was locked away in a vault, which gave birth to all manners of myths and legends.

The effort includes a QR code-powered digital hub and a digital experience that can help consumers create and share videos.

Coca-Cola products will account for an estimated 1.33 billion pounds (602,000 metric tons) of plastic waste entering the world's oceans and waterways each year, according to a stark ...

With attractions such as Olivia Rodrigo, Justin Timberlake, Benson Boone, Tate Mc Rae and more, see how to enjoy the great ...