Bring out your natural beauty by using natural makeup that's as good for you as it is for the planet. Make no mistake—natural ...

it’s become more and more difficult to discern truly clean beauty products from their greenwashed counterparts — those simply relying on terms like “natural” in the title or pastel-y ...

Founded in 2014, Credo Beauty offers today's largest "clean" and "sustainably minded" beauty assortment in North America, ...

Regularly from $32 to $54, The Outset comprises cruelty-free and vegan skin care products ranging from cleansers ... we have set very high clean standards for ourselves and we’re constantly ...

A Black-owned clean cosmetics brand launched in 2021 by Tisha Thompson, a seasoned beauty industry expert, LYS Beauty is an inclusive, self-love, and high-performance beauty brand. Sephora Clean ...

Rather than focusing on solid or solely oil-based product formulations like other waterless brands, OLIVE TREE PEOPLE is leading the next chapter in clean beauty by replacing water with its potent ...

The eight-figure investment from Encore Consumer Capital allows LYS Beauty to expand on inclusive product development and global marketing.

The beauty founder shares how she’s redefining clean beauty with inclusive formulas that prioritize performance and authenticity.