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WPP has acquired data collaboration platform InfoSum.M, WPP’s media investment group. Brian Lesser, global chief executive of GroupM, joined the network’s media arm from InfoSum, where he was chairman ...

The grades are in for Campaign Asia's 22nd annual evaluation of APAC agency networks. Subscribe to read our detailed analyses ...

Live commerce is delivering thousands of hours of fully engaged, 100% leaned-in attention—and brands are barely noticing, ...

One of Singapore’s most recognisable brands, Tiger Beer, came up with a catchy new brand positioning in late 2024 called ‘You ...

Created by The Elephant Room, which won the brief following a five-way pitch at the beginning of 2024, “All we need is now” ...

The agency launched its Neurodiversity Center of Excellence to help implement neurodivergent talent in its creative marketing and brand strategy.

Our annual list celebrates outstanding women across Asia Pacific who excel in business, leadership and industry contributions ...

Three years after Budweiser’s global launch of its ‘Tomorrow is Yours to Take’ campaign in 2022, the brand has finally brought it to India. This was to reinforce its commitment to embedding itself in ...

Meghan Joyce, CEO and co-founder of Duckbill, explores the historical, scientific and technological reasons behind the ...

The creative brain behind the Oatly Department of Mind Control has left the farm. John Schoolcraft, the award-winning global creative director behind the popular oatmilk brand, confirmed in a recent ...