The use of artificial intelligence and machine learning continues to transform marketing operations, now powering 17.2% of ...

But how can companies maximize the potential of an internal agency? Let’s explore the key benefits and strategies for success ...

JK Events & Advertising successfully conducted its third Annual General Meeting (AGM) - Josh 1.0 - at the scenic Evoke ...

With digital dominance, strategic ad placements, and changing consumer behavior, the IPL marketing playbook is evolving. Who’s winning the brand war?

Businesses are constantly searching for innovative strategies to boost their online presence and drive meaningful engagement.

As U.S. data centers face mounting power demands, operators are exploring new energy models, from behind-the-meter solutions ...

Personalization has long been hailed as the holy grail of digital marketing. The ability to deliver the right message to the right person at the right time can not only improve engagement but also ...

They need data-driven, AI-powered strategies that deliver real impact ... The country's growing reliance on influencers is another key trend shaping its marketing landscape. Similar to what happens ...

JioHotstar, the video streaming platform created with the merger of Disney+ Hotstar and JioCinema, has crossed 100 million paid subscribers, the company said on Thursday. In February last year ...

XLRI Jamshedpur concludes final placements for the 2023–25 batch with top international offer of Rs 1.10 crore. Over 600 ...

Billionaire Mukesh Ambani’s Reliance Industries (RIL) announced on Friday that it has fully transferred the ownership of one of its subsidiaries, Reliance Projects & Property Management Services ...

Reliance Retail, led by Mukesh Ambani, is facing a problem of valuation drop, with analysts now estimating the company’s worth at $50 billion less than half of the $125 billion valuation it ...