the hydration drink created by KSI and WWE superstar Logan Paul for live events. "The Prime logo on the mat, and now all the logos we've got," Cole said on the IMPAULSIVE podcast. This would have ...

With his new brand, Mas+, hitting shelves in the UK, Messi aims to compete with other sports drink moguls like Cristiano Ronaldo and KSI ... that Prime’s trade dress is not distinctive or ...

In a controversial change, WWE announced an unprecedented ring mat sponsorship with Prime, the hydration drink created by KSI and WWE superstar ... "The Prime logo on the mat, and now all the ...

Inspired by the success of the likes of KSI and Logan Paul’s PRIME and Mr Beast’s Feastables, Project 30 Ventures will back ...

Additionally, KSI has been successful in business, launching Prime Hydration with Paul in 2022, founding Misfits Boxing with Mams Taylor, and running a profitable Sidemen merchandise line ...

yeah." It is reported that Prime Hydration generated sales of £929m ($1.2bn) in 2023 alone. Regardless, KSI also estimated that he would have a 10 figure valuation in 2025 when appearing in the ...

KSI has since gone on to box against professionals such as Tommy Fury and Dillon Danis, with millions watching his boxing matches on Pay Per View. In 2023, Louis Theroux produced a documentary for ...

The Brits 2025 provided many talking points, but there is one sweet gesture that viewers at home miss out on. From Danny Dyer ripping into Sir Keir Starmer to Sabrina Carpenter’s racy performance ...