Now that college athletes can be paid, a March Madness buzzer-beater could be worth a lot more than a trip to the Final Four.

“They were marketed by other people from the time they came out of high school,” Fisher said ... AthleteZ PR founder Megan Curry, a former Adidas executive who transitioned into the ...

Adidas now sells a convincing, and affordable, dupe of the Replica by Maison Margiela, based off the iconic German Army ...

The Arena Media Brands, LLC and respective content providers may receive compensation for some links to products and services on this website. A wild new deal on "bold" Adidas basketball shoes is ...

CARMEL -- There are no tryouts for this high school pep band, no judgment and no past musical experience required. Any student at University High is welcome to join this zany conglomeration of ...

The mission: collect 3,000 pairs of gently used” shoes from students, teachers, and anyone around town willing to give them As of this week, they had gathered more than 1,200 pairs. The shoes ...

The German sportswear giant that broke ties with Ye over his antisemitism is donating 250 million euros it made from liquidating the rapper’s sneaker line. Adidas announced Wednesday that it had ...

Score big savings with this limited deal on the popular Adidas Cloudfoam Pure sneakers. The flexible upper combined with a cushioned Cloudfoam midsole and memory foam sock liner makes this shoe ...

Kaleena Smith is the top women's high school basketball ... to understand why Adidas women's basketball president Candace Parker signed Smith to an NIL deal for the shoe brand.

Manchester City head coach Pep Guardiola has been backed to leave the Premier League outfit before “next season” as a pundit has raised two concerns. At the start of this season, Guardiola‘s ...

LOYALSOCK TOWNSHIP, PA — Excitement and cheers fill the air inside the Loyalsock Township High School gymnasium. It's all to give the girls' varsity basketball team a proper send-off before they ...