Hip-Hop isn’t just influencing advertising—it’s shaping it. Rob Clifton Jr., a top creative executive, breaks down how artists like J.I.D. and RZA are redefining brand storytelling.

Organised by Future Sound Asia, he'll be bringing his God Does Like World Tours to Vox Live KL. And he's not coming alone.

J.I.D. has had one hell of a year, already. In the aftermath of his critically-acclaimed fourth studio release God Does Like Ugly, the Atlanta rapper received two Grammy nominations at February’s ...

Blackfest, the largest free Hip-Hop and R&B festival in the Bay Area, will return to Frost Amphitheater on Sunday, May 3 with headliner Atlanta rapper J.I.D, the Black Family Gathering Committee (BFGC ...

JID’s rapid rise to the top of the hip hop game has been nothing short of a triumph. From signing to J. Cole’s Dreamville label in early 2017 as a relatively unknown entity, the rapper has expertly ...

The beloved breakfast cereal Frosted Flakes is getting a new jingle from rapper J.I.D, inspired by its classic theme from the 1990s.

A J.I.D and Kellogg's collaboration that’s just full of “GRRRREAT!!!” nostalgia. The Grammy-nominated rhymer has partnered with Kellogg's to bring a fresh, hip-hop spin to the iconic "Hey Tony" jingle ...