Agency Scope South Africa 2025/26 will launch in May 2025. It has been expanded to include AI, influencer marketing and ...

Former top 20 tennis player Daria Saville said she’s “salty” that WAGs and influencers are getting brand deals over “actual ...

Social media platforms like Instagram and TikTok are shaping skincare trends among children and teens, with influencers and user-generated content driving interest in cosmetic procedures and ...

Local influencers are more than just content creators, they are cultural curators who blend modernity with tradition. Their ...

As more and more fashion and beauty newsletters crowd our inboxes, writers are expressing frustration with the platform. What’s the way forward?

By putting content at the core of its ecosystem, Shopee is helping brands and creators connect with audiences more meaningfully—and convert with impact.

In the evolving landscape of digital marketing and fashion photography, the choice between automated tools like Botika AI and comprehensive services such as AI solutions offered by AI Influencer ...

New research in Marketing Science has found that 95% of sponsored influencer posts on Twitter (now X) are not disclosed.

As the creator economy matures, the most forward-thinking brands are rethinking their approach—not as buyers of influence, ...

New research in the peer-reviewed journal Marketing Science has found that 95% of influencer posts on Twitter (now X), which are sponsored, are not disclosed.

The best influencer marketing platforms can help brands streamline process of discovery, campaign management, and performance ...

With more influencers and creators vying for work than ever before, you can stand out by mastering these skills.