“The White Lotus has become more than just a TV show – it’s a cultural moment that offers brands a unique opportunity to tap ...

In the evolving landscape of digital marketing and fashion photography, the choice between automated tools like Botika AI and comprehensive services such as AI solutions offered by AI Influencer ...

New research in Marketing Science has found that 95% of sponsored influencer posts on Twitter (now X) are not disclosed.

A new report from Collabstr, based on over 15,000 influencer collaborations using first-party data, reveals a surprising ...

As the creator economy matures, the most forward-thinking brands are rethinking their approach—not as buyers of influence, ...

The best influencer marketing platforms can help brands streamline process of discovery, campaign management, and performance ...

With more influencers and creators vying for work than ever before, you can stand out by mastering these skills.

In gaming, engagement doesn’t end at the first install. More than 70% of buyers make repeat purchases, which highlights the long-term value of retaining players. With 3.32 billion active video game ...

Elon Musk’s estranged daughter Vivian Wilson is speaking out about one of the last times she communicated with her father.

I f–king know him, he was never on the left. It was a marketing scheme,” the 20-year-old claimed, adding that Musk’s Tesla ...

Ryan Stern is the CEO and head of brand partnerships at Collectively, a leading global influencer marketing agency.

Alexa is the co-founder & COO of Collectively, a leading global influencer marketing agency that was Influencer Marketing ...