O2 has launched a campaign featuring a scambaiting chatbot to combat phone scammers, following data from the mobile network ...

Despite initial pushback from DMOs on adopting generative AI, leaders in the sector say it's imperative to move forward.

Bot clicks are hidden disruptors in the world of email marketing and they’re capable of wreaking more havoc than you can ...

The language-learning company kicked off its latest earnings call with a sarcastic chatbot who talked numbers.

In today’s fast-paced digital landscape, law firms are constantly looking for innovative ways to enhance their online ...

Tech giants such as Alibaba and ByteDance along with start-ups spent US$70.2 million in the third quarter to promote ...

Digital marketing is a rapidly evolving field, and as we move toward 2025, several emerging trends are set to reshape how ...

Rather than waiting for customers to reach out, agentic marketing can anticipate needs and proactively engage customers at ...

Nasoya, the nation's leading brand of tofu and pioneer in plant-based foods, today announces a new culinary ambassador: Tofie ...

When Meta first announced its Meta AI chatbot in September last year ... The tech giant backs off plans to implement a huge shift in digital marketing that faced pushback from adland and regulators ...

Is AI supposed to do work for you, or as you? So far, Meta’s attempt at digital cloning is more like performing a bad ...