Nike has officially filed the trademark paperwork for Bronny James’ personal signature logo, securing the branding for future ...

Bentley updated its iconic 'Winged B' logo for 2025. We take a look back at how the iconic emblem has evolved. Bentley's logo is iconic; a stylized ‘B' at the heart of two shining, silver wings. The ...

All three of these corporate behemoths’ updated wordmarks are somewhat heavier than their predecessors, while not representing radical changes. Unlike Walmart’s brutalist look of a generation ago, ...