With informational content harder to extract value from than ever before, it's time we got better at marketing.

Google's Gary Illyes offers a candid overview of Googlebot, explaining there are hundreds of crawlers that aren't publicly ...

Google expands Merchant Center for Agencies, clarifies Smart Bidding guidance, and new State of PPC data reveals how ...

AI Mode self-citations tripled in nine months. Google Maps launches Ask Maps with Gemini. Reid describes new audio and video indexing. Branded filter goes live.

Formidable Forms WordPress flaw enables unauthenticated attackers to pay a small amount and have a more expensive transaction marked as paid.

Travel marketing is entering a new phase where AI turns static pages into responsive systems shaped by real-time signals and traveler context.

Google Maps launches Ask Maps, a Gemini-powered conversational feature for local discovery in the U.S. and India, plus a navigation overhaul in the U.S.

GPT-5.4 cited brand websites at a far higher rate than GPT-5.3. There was almost no citation overlap between models on the same prompts. Most domains cited by GPT-5.4 didn't appear in Google or Bing ...

Marie Haynes shares her take on five key revelations from Google's Liz Reid, from AI agents reshaping the web to the end of ...

Shift from product-page optimization to scalable ecommerce SEO built on schema, internal linking, and external trust signals.

Google answered questions about Search Console's brand queries filter after announcing the feature was now available to all eligible sites.

A survey of B2B decision-makers found peer recommendations are trusted nearly twice as much as AI chatbots, and white papers rank last for perceived value.