Some 38% of professionals say their firm canceled or downgraded legacy SaaS solutions in 2025, and 21% say they replaced legacy solutions with AI-native tools. That's according to a recent survey ...

Artificial Intelligence - Catch up on select AI news and developments from the past two weeks or so. Stay in the know.

Discover how AI is transforming PR and marketing by automating repetitive tasks, improving workflows, and freeing teams to ...

Learn why local and trade publications are just as valuable in your PR strategy as national outlets to building trust, ...

Advertising & Promotions - What makes digital advertising creative great? Are marketers measuring creative quality against ...

Advertising and Promotion are tactics used to reach and influence the market. But they typically have different objectives and roles in the marketing mix. Understanding these different objectives ...

Reaching out and follow up are the top corporate cliché phrases that people can't stop using in their emails, according to ...

Catch up on select AI news and developments from the past week or so: Yelp expands AI features to make local discovery more conversational, visual, and seamless. Yelp's fall product release introduces ...

The five most valuable global brands at the end of 2022 are all technology brands, according to recent research from Interbrand. The annual report was based on an in-depth analysis. The researchers ...

When Parker Pen marketed a ballpoint pen in Mexico, its ads were supposed to say, “It won't leak in your pocket and embarrass you.” However, the company mistakenly thought the Spanish word “embarazar” ...

Catch up on select AI news and developments from the past week or so: OpenAI prepares to launch GPT-5 in August. OpenAI's GPT-5 is set to launch in early August, featuring integrated o3 reasoning ...

Learn five practical ways B2B marketers can shift from mechanical, volume-driven tactics to human-centered marketing ...