AMSTERDAM, 9 October 2025 - Today, Booking.com has announced the launch of its first customer-facing agentic AI innovations: Smart Messenger and Auto-Reply, designed to make partner-to-guest ...

AMSTERDAM, 30 October 2024 - Booking.com, one of the world’s leading digital travel platforms, is expanding its AI-powered features to deliver more tailored and time-saving solutions for travelers.

According to a recent Booking.com report, more than half of travellers (53 per cent) are now conscious of travel’s impact on communities as well as the environment, and two thirds (69 per cent) want ...

Booking.com’s 2026 Travel & Sustainability Report reveals a growing tension in travel decisions, with nearly three quarters ...

Amid the constant hum of modern life, travelers around the globe are increasingly seeking meaningful ways to reconnect with ...

Gone are the days of traveling just to stretch out on a sun lounger. Today, people want to experience everything a ...

AMSTERDAM, 23 JULY 2025 – Today, Booking.com released The Global AI Sentiment Report, drawing on insights from over 37,000 consumers across 33 markets to explore how people are using, trusting, and ...

AMSTERDAM, 27 June 2023 - Booking.com, one of the world’s leading digital travel platforms, has announced its new AI Trip Planner, which will launch in beta to a selection of US travelers in the ...

“In a world where 81% of cardholders expect brands to enhance their travel experiences, we saw an opportunity to raise the bar,” said Ben Harrell, Managing Director, U.S. at Booking.com. “Today’s ...

AMSTERDAM, 22 APRIL 2025 – Today Booking.com released the 10th edition of its annual research exploring consumer attitudes and intentions with regards to the social and ecological impact of travel.

While 81% of travelers say they want to stay in a sustainable accommodation in the upcoming year - which is a notable increase from 62% in 2016, when Booking.com first conducted its sustainable travel ...

AMSTERDAM, 22 APRIL 2024 – Today, Booking.com releases new research, with insights gathered from more than 31,000 travelers across 34 countries and territories, exploring the latest consumer attitudes ...