Redflag AI’s Max Eisendrath: The same infrastructure developed to fight theft can help verify content origin, enable accurate ad delivery and safeguard audience measurement integrity. The post Beyond ...

Generative AI is reshaping media measurement and pushing marketers to move beyond impressions and UVM toward influence, relevance and cultural impact.

B creator media spend, but 39% can’t track ROI. The infrastructure gap holding back the fastest-growing channel in marketing ...

WEST SACRAMENTO -- Two weeks out from the 2024 general election, there are two Sacramento-area municipalities with a Measure O on the November ballot. Depending on where you live, they do different ...

The pupillary distance (PD) measurement is a requirement for people who want to purchase eyeglasses. Here, find out how to measure your PD using a mirror and a ruler. Share on Pinterest Some eyewear ...

When Santa Clara County District Attorney Jeff Rosen announced his endorsement of Measure A just weeks before Election Day, he said he did so with the understanding that while the money raised through ...

Pupillary distance is the space — measured in millimeters (mm) — from the center of one pupil to another. When you need glasses, an optometrist or an optician will measure this distance to make sure ...