Perhaps the brand with the best flavoured vodka portfolio going, Smirnoff has been hard at work yet again! Yes, the team behind one of the nation's leading vodka brands has decided that we need ...

Enjoy summer get-togethers with friends with the makers of the world's no.1 vodka [1] LONDON, June 27, 2023 /PRNewswire/ -- The perfect accompaniment to garden parties or spontaneous get-togethers in ...

This week's round-up features new products from Smirnoff, Salcombe Brewery , Jameson and BrewDog Distilling Co. alongside a new on-trade launch from Stella and a new gin from a celebrity chef. Stella ...

The Diageo-owned brand is launching not one but two new lower-alcohol vodka products in the next few months that will be full of summery, fruity flavours. The new range is called 'Smirnoff Infusions' ...

Diageo is also working to earn its main vodka brand a name in the electronic-dance-music community, in an attempt to earn the loyalty of the fickle millennials who are the brand’s core customers. The ...