Focusing the conversation around ROI can dissolve crucial language barriers between marketing and finance, InMarket CEO Todd ...

says a return on investment (ROI) calculation helps homeowners evaluate how much income the property can generate compared to the costs of owning it. “This is an important calculation if you ...

However, nearly a quarter (23%) say they are not very satisfied with their ability to measure ROI, and 15% percent say they are not at all satisfied. Similarly, most marketers (68%) report being at ...