After nearly a year of speculation online, Rivian has confirmed it will begin offering a new purple exterior color, ...

Rivian has just introduced the Borealis, a velvety shade of purple, available for the Tri and the Quad versions of the R1S ...

Rivian revealed its new limited-run Borealis color, proving that it knows how to be cool in a sea of boring monochrome.

For most of us, parking lots are just background noise; white lines, faded arrows, maybe a 'Reserved' sign or two. But lately ...

The color purple has long been a symbol of royalty, creativity, and mystery. But according to science, it's also something else: a figment of our imaginations. While it looks just as real as red or ...

This March 8, the purple color will flood the streets of various parts of the world; but do you know why this color is used for International Women’s Day? One of the main characteristics of women’s ...

While stars do not intrinsically emit purple light, atmospheric phenomena such as scattering and lensing effects can produce the perception of purple hues in astronomical observations. Examples of ...