Apple and Samsung products are just some of the incredible tech deals offered during Amazon’s four-day Prime Day sale event.

A record $23.8 billion in sales is expected to be spent by consumers for Amazon Prime Days, Adobe said in a forecast released on July 7. That's a 28.4% increase year over year and $9.6 billion more than the comparable period last year. Last year, shoppers spent $14.2 billion during the two-day Amazon Prime event, according to Adobe.

The Boots Super Savings sale has begun and it's the perfect chance to save big on beauty buys - with massive offers on No7, MAC and designer fragrances