It started with VHS tapes. And now it’s taken over the world. Twenty years since its founding, Zumba has helped millions dance their way into fitter, happier lives, says co-founder and CEO Alberto ...
According to Alberto Perlman, co-founder and CEO of Zumba Fitness, the "biggest mistake" entrepreneurs make is thinking they "know more than their customer," he tells CNBC Make It. Perlman has spent ...
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