Nike and Kim Kardashian are teaming up for a new women’s brand. “Designed to sculpt. Engineered to perform,” Nike said in a media release. On Tuesday morning, the two introduced NikeSKIMS. The name ...
Nike has partnered with American media personality Kim Kardashian's shapewear brand SKIMS for NikeSKIMS, a new brand set to disrupt the global activewear market with bold innovation for women athletes ...
Nike’s $145 Air Pegasus running sneakers are now just $60 at Foot Locker. These highly rated shoes are selling fast, making it a great time to grab a pair at 59% off.
One of the key growth strategies outlined by sports giant Nike to achieve its stated target of $36 billion in annual revenues by fiscal 2017 is growing its women’s business. To this end, the company ...
Athletic apparel giant Nike doubled down on its decision to use transgender influencer Dylan Mulvaney in marketing campaigns to promote the company's female clothing. In a pinned comment to Nike's ...
NEW YORK/LONDON (Reuters) -Nike is betting its endeavor to help Kenyan athlete Faith Kipyegon run a mile in under four minutes will recapture the attention of women consumers who have been looking ...
Here at the Strategist, we like to think of ourselves as crazy (in the good way) about the stuff we buy, but as much as we’d like to, we can’t try everything. Which is why we have People’s Choice, in ...
Nike has released a new women's sportswear collection that looks more appropriate for a fashion runway than a gym. The collection, designed with the Japanese fashion studio Sacai, includes knee-length ...
Crowds lining the streets for the Nike Women's Marathon on Sunday burst into cheers when they saw Marcella Marcheschi's shirt. "Survivor," it read. Marcheschi, 28, had battled Hodgkin's lymphoma and ...
For too many women, life inside Nike had turned toxic. There were the staff outings that started at restaurants and ended at strip clubs. A supervisor who bragged about the condoms he carried in his ...
Nike's partnership with a wildly-popular transgender TikTok influencer to promote its womenswear line has raised eyebrows, given that several female Olympians ditched the brand over its alleged ...
Forbes contributors publish independent expert analyses and insights. Pam Danziger reports on retail, focused on the luxury consumer market. Nike CEO Elliott Hill reshuffles leadership after six ...