Modelo is toppled as No. 1 beer, an unexpected casualty of Trump crackdown

The sales of owner Constellation Brands have plunged. Modelo lost its top-selling beer spot to Michelob Ultra, and ...
New York Post

How Mexican beer Modelo overtook Bud Light in wake of Dylan Mulvaney fiasco

Modelo Especial has become the best-selling beer in the nation — at the expense of Bud Light after its Dylan Mulvaney fiasco — thanks to shrewd marketing and rising brand recognition, the company’s ...
New York Post

Modelo seeing ‘remarkable growth’ following Bud Light beer disaster

The maker of Modelo Especial said the discount beer label is seeing “remarkable growth” following Anheuser-Busch’s disastrous tie up with Dylan Mulvaney six months ago – and predicted that its ...
St. Louis Post-Dispatch

Modelo replaces Bud Light as the official beer of the UFC

In this Sept. 9, 2017, file photo, ILir Latifi, right, of Sweden, takes down Tyson Pedro, of Australia, during their mixed martial arts bout at UFC 215 in Edmonton, Alberta. Ultimate Fighting ...
Seattle Times

Modelo’s rise to No. 1 beer was no fluke, even with the Bud Light controversy

The controversy over transgender influencer Dylan Mulvaney helped Modelo Especial overtake Bud Light as America’s No. 1 beer, but the Mexican lager’s rise is no fluke. Its mainstream success was years ...
Business Insider

Modelo Continues Rewarding the Fighting Spirit of Full-Time Fans as Official Beer Sponsor of the College Football Playoff

CHICAGO, Aug. 28, 2023 (GLOBE NEWSWIRE) -- With the 2023-24 season in full swing, Modelo® is reaffirming its commitment to celebrate the passion of Full-Time Fans with the brand’s largest-ever ...
Local 12 WKRC Cincinnati

Trend emerges: Modelo outpaces Bud Light sales for second month

UNDATED (CNN/CNN Newsource/WKRC) - A trend emerged as Mexican-made Modelo Especial outpaced Bud Light for the second consecutive month. For the four weeks ending July 1, Modelo took 8.7% of overall ...
KTVU

Michelob Ultra dethrones Modelo Especial to become America's new top-selling beer brand

Michelob Ultra notched a major milestone, surpassing all its rivals to become the top-selling beer in America, according to recent data. Executives credited its rise to the top, which included ...
St. Louis Post-Dispatch

Modelo’s rise to No. 1 beer was no fluke, even with the Bud Light controversy

*Refers to the latest 2 years of stltoday.com stories. Cancel anytime. The controversy over transgender influencer Dylan Mulvaney helped Modelo Especial overtake Bud Light as America’s No. 1 beer, but ...