As a technology communicator, a prerequisite of my job is to be in tune with the technology that’s on the horizon. I reported on digital transformation in retail for years. It’s been fascinating to ...

Roblox is further blurring the line between digital and physical worlds with new retail capabilities that will enable creators to sell physical items through the gaming platform and for items ...

Roblox has disappointed a lot of investors since its public debut. The bulls believe it will keep growing as it expands its sticky ecosystem. The bears expect the safety, regulatory, and profitability ...

Are you a print subscriber? Activate your account. By Ad Age and Creativity Staff - 14 hours 20 min ago By Garett Sloane - 16 hours 19 min ago By Ad Age Staff - 18 hours 6 min ago By Ad Age Staff - 18 ...

As Roblox looks to tie its platform to revenue opportunities, the company has partnered with Shopify as its first commerce integration partner, the two companies announced Friday. A pilot program will ...

The race to build the metaverse has put two innovative platforms in the spotlight, Roblox Corporation RBLX and Unity Software Inc. U. While Roblox has created a thriving user-generated gaming ...