Opinion

Mark Ritson: Meta can kill the metaverse. It can’t escape the name

Mark Ritson is a former professor, award-winning columnist and brand consultant. He is the founder of the MiniMBA in Marketing. If you want to understand how brand architecture decisions get made - ...

An Industry-Backed Group Thinks the Metaverse Can Avoid the Ills of Social Media. Here’s How

The OASIS Consortium, a think tank that brings together execs of metaverse platforms, published some of the first ...

The long farewell to Mark Zuckerberg’s Metaverse

Meta announced changes that effectively leave Mark Zuckerberg’s vision of an immersive digital world based in virtual reality ...
India Today on MSN

Mark Zuckerberg shuts down metaverse, ex-employee says management was out of touch with reality

Meta is scaling back its plans for a metaverse. The Mark Zuckerberg-led firm has announced that the company will be shutting ...

Meta Reframes Growth Story As AI Agents Replace Metaverse Focus

Meta Platforms (NasdaqGS:META) is accelerating internal deployment of AI agents, including a personal AI chief of staff for ...
Campaign Asia

Campaign Creation Stories: Metaverse malfunctions make a great credit-card ad

Financial services doesn’t often prove to be a highly creative playground for agencies. But of course in Thailand, the normal rules don’t always apply. In this episode of Creation Stories, we talk ...

Meta is shutting down VR social platform Horizon Worlds in further pivot away from the metaverse

Meta is scaling back its metaverse focus, cutting studios and head count at Reality Labs to prioritize artificial ...