Business owners and marketing directors often spend many hours developing the marketing and advertising strategies for their organizations. But once those strategies are developed, how do you ...

Marketing plans are an extension of your business's vision. If your company exists to offer the best product available, your marketing plan is the vehicle that will drive you toward that goal. The ...

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Stories are powerful tools. They change how we think and feel about something. Take books, films, plays: they all use the power of a well-structured story to take us on emotional journeys we’ll ...

I just watched a webinar offering little-known secrets to powerful presentations. At least I tried to. After nearly 15 minutes of introductions, pitches for future webinars, a poll about attendees' ...

How successful do you think your last presentation was? Presenting your business’s products or services to clients is crucial to the long-term longevity of any business, but in the highly demanding ...

You've likely sat through dozens of terrible presentations and resented every minute. You know what I'm talking about: the identically themed slides, the walls of text, the monotone of the presenter's ...

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