March 14 is National Potato Chip Day — a day dedicated to nothing but the crispy, crunchy snack that has become a staple in ...

PITTSBURGH & CHICAGO--(BUSINESS WIRE)--From fries to hashbrowns, HEINZ Ketchup and fried potatoes have always gone hand in hand. But for some reason, potato chips and HEINZ don’t always receive ...

What: “Heinz Chip Dip,” a limited-edition offering to help align Heinz ketchup with potato chips (rather than fries) in the minds of consumers, extending the brand’s “It Has to Be Heinz” platform.

If you're the kind of person who puts ketchup on your ketchup, and you find the act of squeezing or sliding the red goop out ...

Brand is testing new wide-mouth jar offering as portfolio addition because if it’s a potato, it has to be HEINZ Designed to make trying potato chips and ketchup as easy as “pop, dip ...

Designed to make trying potato chips and ketchup as easy as “pop, dip, enjoy,” the HEINZ Chip Dip offering boasts a HEINZ ketchup bottle, a wide-mouthed glass dipping jar and a bag of potato ...

Today, the brand is settling the matter with a new, limited-edition offering: HEINZ Chip Dip – same unmistakable ketchup, but now with a wide-mouth jar, perfect for dipping potato chips.