BrewDog is facing criticism from mental health advocates and industry figures over its new Punk IPA campaign which uses the phrase tastes like commercial suicide. The updated recipe is rolling out ...
After a pack refresh in 2025, Scottish Brewer, BrewDog has updated the recipe of its flagship beer, Punk IPA, to be “cleaner, ...
BREWDOG has announced it has shaken up its flagship beer in an attempt to turn around dwindling sales. The Ellon-based firm ...
It’s an interesting process to watch consumer tastes change in real time in the world of craft beer. With 3,000-plus breweries now in operation in the U.S.A., and a constant stream of new seasonal ...
Posts on social media promoting the new IPA campaign were met with backlash from suicide prevention advocates.
SCOTS beer giant Brewdog has been slammed for including the word “suicide” in an advert for their revamped ale. The brewers ...
Sometimes you feel like a nut. Sometimes you don’t. That old candy bar jingle from over four decades ago, says Old Town Brewing founder Adam Milne, is the concept behind the Dec. 4 release of an ...
Rebel IPA was introduced in 2014 during an industry thirst for India pale ale (IPA) that couldn't be quenched. IPAs had rocketed to the front of the craft beer industry, with 39% growth in 2012, and ...