As the Quartz Crisis took hold in the 1970s, family-owned Piaget was nimble enough to read the writing on the wall: Signing on with a consortium of Swiss watch brands, it helped develop the electronic ...
At the center of the Swatch Museum in the Swatch Group headquarters in Biel, Switzerland, a special watch is displayed in a separate showcase. While Swatch is famous for its affordable plastic watches ...
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5 watches that changed history
A timepiece is more than just a way to tell the time. It's a statement, a piece of art, and sometimes, a symbol of a pivotal moment in history. These aren’t just accessories; they are horological ...
Containing between 132-136 grams of gold, this was a model that put the “luxury” in “luxury sports watch.” Indeed, while quartz technology was putting entire watchmaking concerns out of business, it ...
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