Ardent Tackle launches a rewards program that allows members to earn points and access fishing gear discounts. MACON, ...

BEMIDJI, Minn. — John Peterson built a burgeoning business after starting Northland Fishing Tackle in 1975. Its iconic brand and yellow packaging has become a wonderful success story. Now, 45 years ...

Cipher Fishing has launched its brand to produce refined tackle for anglers. The brand was founded by manufacturing and business development veteran Ryan Chris and pro-anglers Cody Murray and Cody ...

Piled up on the floor are individual gear bags for bass, walleye, steelhead, and salmon, respectively. Small gear bags and ...

CROSSLAKE, Minn. — Lindy Legendary Fishing Tackle has become the first major U.S. fishing tackle manufacturer to pledge to get the lead out of its products within three years, signing an agreement ...

Rapala’s new Busch Light Original Giant Lure turns one of fishing’s most iconic crankbaits into a bold wall display for ...

I grew up a tackle shop rat. Wherever my family lived from Allentown, Pennsylvania, to Racine, Wisconsin, I’d always be at the local store, hanging out and spending my allowance money. Call me ...

Hughes says on Long Island, a two-month window for ice-fishing can occur in January and February. "If you get cold, still ...

The expert anglers at Milliken Fishing attempt a $50 Walmart budget challenge, showing which rods and tackle can actually get ...