It's official, makeup is getting fun again! The 2027 maximalist trend is putting experimenting with our looks and bringing a ...

Add Yahoo as a preferred source to see more of our stories on Google. If you're looking to upgrade your makeup looks for 2025, eye makeup is the way to go. Although we're all guilty of skipping the ...

If your makeup bag needs a colorful update, there will be no shortage of options in the new year. Brands and retailers have been anticipating the shift, with Ulta adding viral and artist-focused ...

A colorful makeup look inspired by the fresh blue tones of Tovegan skincare. Playing with cool shades to create a bright, eye ...

Express yourself proudly with these bold makeup picks from brands like Saie and Milk Makeup. By Amina Ayoud All products and services featured are independently chosen by editors. However, Billboard ...

If you've never tried a pH lip balm or blush before, now is the time. Though it's not a new category, pH color-changing makeup is making waves on social media and brands are taking notice. Here's the ...

“Artists, Experts, Absolute Legends,” trumpet signs all over Sephora, with close-up shots of Mario Dedivanovic, Gucci Westman, Patrick Ta, Mary Philips and Danessa Myricks, among others, and their ...