Coca-Cola is reviving one of its most iconic products for ‘nostalgic’ Gen Z
Coca-Cola is reviving its iconic “Share a Coke” campaign for the first time in over a decade — this time targeting a younger audience. Starting in April, Coca-Cola cans and bottles will feature ...
Inside the Better-for-you Soda Boom, Following Pepsi’s $1.95 Billion Acquisition of Poppi
With major acquisitions, new entrants, viral social media moments and newness on the horizon, these alternative versions are ...
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Why are gut health drinks booming?
PepsiCo has just bought gut health superstar Poppi. Coca-Cola is launching its own prebiotic soda Simply Pop. What’s the ...
Rolling Out6d
Coke stories: 7 wild facts from the World of Coca-Cola
Coca-Cola might be the most recognizable brand in the world, but its history is even more fascinating. The World Of Coca-Cola ...
FDA Announces Coca-Cola Recall for Possible Plastic Contamination
Coca-Cola has issued a recall of select soda packs due to foreign object contamination. The drink brand initially recalled ...
Coca-Cola brings back ‘Share a Coke’ for Gen Z
The custom labels are back for the first time in over a decade. Now, there are digital elements for even more personalization ...
Neither Poppi nor Olipop: This is The Coca-Cola Company’s new “fruit forward” bubbly prebiotic soda
To compete in the growing prebiotic soda market, The Coca-Cola Company has announced plans to launch its own “fruit-forward” bubbly beverage. The prebiotic soda industry has expanded rapidly over the ...