Melissa Houston covers financial issues that affect women in business. Creating a business plan is a critical first step for any entrepreneur. Knowing how to start a business plan will help you ...

Creating a thoughtful, complete business plan is a big challenge—and absolutely essential for raising capital, recruiting employees, advisors, and board members. More importantly, it helps you gain ...

This market data can be used for several purposes, one use-case is the creation of a bottom-up business plan for a start-up, small, or SME business. Here we provide you with two helpful templates ...

The ecommerce market is full of innovative ventures that started as an ecommerce business plan. This guide tells you how to ...

The primary value of your business plan is to create a written resource that evaluates most aspects of your new business including a description of your target customers and markets, profitability, ...

Create a plan so you know exactly where you want to go and how to get there, then take the steps needed to make your plan a ...

Here's how to create an effective marketing plan for your business. A focused marketing plan sets two goals. The first is to ...

A plan is a means to an end, your workbook. It will help show you how to create and to measure content that enables your audience to take action and produces results for your business.</ ...

Here are three ways these small-business owners have experimented ... and the tool outlined a launch plan she could follow, including creating a prelaunch landing page and developing a drip ...