Rihanna is celebrating "love in all its forms" with Savage X Fenty as the brand launches its Valentine's Day assortment. For the campaign, the singer, who poses in lace lingerie, is joined by 'Love Island' stars Serena Page and Kordell Beckham,

Rihanna, RiRi, Bad Gal RiRi — the Savage x Fenty founder has many monikers, and now she’s adding Queen Cupid to the list. For Savage x Fenty's latest campaign entitled "Love Your Way," revealed on Tuesday,

Rihanna ‘s latest Savage X Fenty collection arrives with perfect timing for Valentine’s Day celebrations. The Loveline Collection, unveiled on January 7 through her Instagram platform, masterfully combines sensual designs with inclusive sizing,

In a press release for the campaign, Rihanna shares, “Valentine’s Day is a time to celebrate love in all its forms. At Savage X Fenty, we’re all about embracing love in every way and creating products that let people feel confident while doing so."

RiRi posed in red-hot lingerie and tapped “Love Island” stars Serena Page and Kordell Beckham for the sultry shoot.

As Valentine’s Day nears, superstar Rihanna stars as Cupid in Savage X Fenty's sexy new "Love Your Way" campaign.

Rihanna starred in Savage X Fenty's Valentine's Day 2025 campaign in fiery red lingerie that showed off her heart-shaped pasties.

So if your underwear drawer could use some loving, this collection is the perfect excuse to channel your inner flirt, embrace your confidence, and add a little spice to the season of love.

Rihanna gives romance a spicy twist in her upcoming Valentine's Day Savage X Fenty collection. To celebrate romance and self-love, a little over a month before the holiday, Savage X Fenty unveiled the 'Love Your Way' collection, which features saucy styles across intimates, sleepwear, and loungewear.

The artist-turned-brand founder can be seen channelling her inner Cupid as she dons the Loveline Satin Balconette Bra, the sheer mesh red cups revealing the Satin Heart Pasties. R

Rihanna is going viral this Tuesday, but no, it has nothing to do with her music career. On Tuesday afternoon, Rihanna unveiled her "Loveline collection" for her lingerie brand Savage X Fenty. She wanted to drop the collection a little over a month before Valentine's Day.