Coca-Cola takes on Olipop and Poppi

Coca-Cola is Olipop’s and Poppi’s latest prebiotic soda competitor. But are ‘healthy’ sodas actually good for you?
The soda giant has been paying attention to the rising interest in prebiotic sodas and created a new line of sodas with a mix of fruit juices and prebiotic fiber under its Simply
Coca-Cola takes on Olipop and Poppi with new prebiotic soda brand, Simply Pop
Coca-Cola is launching a prebiotic soda brand called Simply Pop, taking on upstarts Olipop and Poppi. Starting in late February, consumers on the West Coast and in the Southeast will be able to try Coke’s iteration of the trendy drink.
Coca-Cola Just Launched a Prebiotic Soda to Take on Olipop and Poppi
Prebiotic sodas are all the rage right now, with brands such as Daytrip, Poppi, and Olipop dominating the market for “healthy” soda drinks.
Coca-Cola jumps on ‘gut-healthy’ soda trend with prebiotic drink to rival Olipop, Poppi
It seems Coca-Cola has grown sick of stomaching Poppi and Olipop’s success with “gut-healthy” sodas – so the legacy brand is launching its own prebiotic drinks. Coca-Cola’s Simply prebiotic sodas will be sold in five fruity flavors: Strawberry, Pineapple Mango, Fruit Punch, Lime and Citrus Punch.
How will Coca-Cola’s prebiotic drink launch shake up the gut health soda category?
Coca-Cola enters the prebiotic soda market with Simply Pop: a move projected to take the fast-growing category to the next
Prebiotic soda brand Olipop valued at $1.85 billion in latest funding round
Prebiotic soda brand Olipop said Wednesday that it was valued at $1.85 billion in its latest funding round, which raised $50 million for the company.
Coca-Cola (NYSE:KO) Rolls Out Simply Pop, a New Prebiotic Soda
Prebiotic soda. Apparently the concept is catching on. Where previously it was largely the province of small brands like Olipop and Poppi, it
Poppi and Olipop are the trendy new sodas. Coca-Cola is responding
Coca-Cola is likely hoping the recognizable "Simply" brand will help the new soda quickly establish itself, against Poppi and Olipop, the two prebiotic-packed soda startups that have attracted a loyal fandom in their few short years of existence.
Coca-Cola launches Simply Pop: A new prebiotic soda to rival Olipop and Poppi
Coca-Cola has launched Simply Pop, a new prebiotic soda brand, to compete with rising challengers Olipop and Poppi. Set to debut in late February in the US, the drink range features real fruit juice,
Coca-Cola enters booming $820 million prebiotic soda market with launch of Simply Pop
Coca-Cola launches Simply Pop following reports in early 2024 that it had been exploring an acquisition of startup Poppi.
In new era of soda wars, Coke launches prebiotic soda Simply Pop
Coca-Cola is diving into the burgeoning field of soft drinks promoted for their health benefits by launching its first prebiotic soda called Simply Pop. The debut of the Atlanta-based beverage giant’s new juice-based sodas comes as companies like Olipop and Poppi carve out a new niche in the huge beverage market.
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Coca-Cola launches prebiotic soda to compete with Olipop and Poppi
On Feb. 18, the Coca-Cola Company announced that, with a new product called Simply Pop, it is hopping on the prebiotic soda bandwagon being driven by brands like Poppi and Olipop. Simply Pop ...
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Simply Pop: Coke steps into the prebiotic soda market with a new product
Olipop, also has a similar definition, describing their prebiotic soda as "a carbonated soft drink packed with prebiotic fiber to support your gut." The company says the prebiotic soda has ...
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Olipop Just Brought Back an Iconic Soda Flavor—and Fans Say Their 'Prayers Have Been Answered'
The big-name soda brands are definitely grabbing attention in 2025, introducing bold new flavors like Dr Pepper Blackberry ...